Imran is an award-winning Associate Creative Director and was once named Campaign's Top 100 Hottest Creatives. Along the way, he’s snagged shiny metals at the One Show, Clio’s, Gongs, Markies and others - thanks to the brilliant teams he’s worked with.
As a highly strategic creative leader, he’s led and worked on some of the most iconic brands like Mercedes-Benz, VISA, Tiger Beer, Hilton, Samsung and Coca-Cola (just to name a few).
Imran is also obsessed with all things craft - from leather (made one wallet in 15 years, but solid stitching), to antique hand-knotted rugs (he used to run an online store called Rug-Addict), to of course, writing (the one craft that keeps the lights on).
A quick backstory - Imran joined the ad scene with BBDO Singapore more than a decade ago as a copy + art hybrid intern (possibly due to his fashion photography background). Three months later, after dabbling in enough of both, he eventually picked the route of writing and never looked back. Nevertheless, Imran's knack for craft in both art and copy has taken him some distance in the industry.
Today, Imran leads the killer creative team at Digitas and Publicis Groupe on the day-to-day (clients love them), pitches (they’ve won a couple) and proactive award work (they’ve launched a proud few). Imran is growing old and sideways, but still feels like he's only just getting started.