Online sales overpopulate our calendars and sale months just feel like any other month. People assume a Super Brand Day is just another sale day. It just doesn’t feel as big anymore. The words on everyone’s lips is: ‘It’s just another sale. What’s the big deal?’
But Super Brand Day is supposed to be one of the biggest sale days from a brand standpoint. So, to re-inject the excitement of a big sale back into our biggest sale, we stop people from saying 'What's the big deal?' by telling them it is indeed, A Super Big Deal with super big deals.
To dramatise the scale of this sale, and show that it’s bigger than ever before,
we made our Samsung products quite literally larger than life.
we made our Samsung products quite literally larger than life.
A super big thank you.