Bolder Together
We needed more people to drink Tiger Beer during meals. What better way than showcasing how its bold flavours were the perfect pair for bold Asian food?
The Bolder Together platform was born. The short film and several sensorial cutdowns celebrated and honoured the coming together of creative Asian dishes. While the Asian dishes might appear the same, we single out what makes a particular dish bold, heroing that special ingredient, secret sauce or intrepid preparation method. And together with Tiger, it's made even bolder.
